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Regression Analysis

• Identifies how a group of variables influences a single variable

Discriminant Analysis

• The influences on a consumer to belong to one group as opposed to another

Conjoint/Discrete Choice Analysis

• Identifies what benefits consumers would give up in preference to other benefits
• What features do consumers most want?
• Discrete choice allows for respondents to "opt out" of making unrealistic choices

INDUSTRY INSIGHTS

Olson's e-Newsletter

4TH QUARTER 2011

How Autonomous are Healthcare Practitioners in Making Treatment Decisions?

In October 2011, using our internet-based tool OlsonOnline™ and proprietary healthcare database, Olson Research conducted teledepth interviews with US-based physicians...