Industry Insights

Explore Our Industry Insight Reports and Company News

Elevated Research Reporting

June 26th, 2023

Market research study reports are most valuable when the insights and recommendations are presented in a dynamic and visually-inspired way, allowing clients to quickly respond to market data with actionable decisions.  


Best Practices in Chart Research

April 27th, 2023

With vast experience conducting Chart Audit studies, Olson Research offers best practices in using this methodology as well as guidance to help mitigate some of its inherent limitations.


Chip Olson Joins MREF Board of Directors

April 10th, 2023

The Olson Research team is very proud that Chip Olson, our President and CEO, has recently joined the MREF Board of Directors. We are all excited to rally behind such a wonderful organization supporting children and education around the globe!


How Diversity Impacts Healthcare Providers

March 24th, 2023

Olson Research recently conducted an attitudinal study with over 350 US physicians to better understand how gender, ethnicity and practice demographics influence practice challenges, interactions with pharmaceutical representatives and opinions on market research participation.


Spotlight On: Quantitative Research

November 11th, 2022

Spotlight on Quantitative Research and our Formula for Success


Rapid Results For Your Q4 Research Needs

October 28th, 2022

Our Rapid Results research platform provides a quick and easy way to obtain fast feedback for product management questions, strategy decisions, or any marketing research need that requires immediate answers.


ORG Engage: Ensuring Your Qualitative Research Success

August 23rd, 2022

Olson Research has refined our qualitative research best practices over the years, ensuring success for each unique engagement. Here are five ways we have found to exceed our clients expectations.


ORG Scope: Experienced Healthcare Provider Recruitment

August 2nd, 2022

Olson Research has harnessed our 27 years of healthcare marketing research experience to provide clients with a superior process for assessing feasibility, designing and initiating research projects.   


Elevated Reporting

July 14th, 2022

When your reporting needs transcend a static report, Olson Research can help you realize the full value of your research dollars by delivering the most impactful version of your findings, whether an infographic, white paper, selected video vignettes, or an interactive dashboard. Click here to see a recent infographic.


Trusted Marketing Research Expertise

April 5th, 2022

Olson Research is a premier marketing research agency providing full-service marketing research to the healthcare, pharmaceutical and life sciences industries.