Industry Insights

Olson Research offers a full spectrum of qualitative and quantitative market research services across the life sciences sector. Our goal is simple – to deliver meaningful data on target with your objectives, within your timeline and budget.
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The research you undertake to inform your business decisions is only as good as….

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Want to make sure the programming of your survey is seamless and efficient?
Read on for our best practices to ensure your survey is programmed accurately and to
your expectations, while minimizing delays and added cost.

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When Martin Silverstein, MD joined Olson Research in 2015, he brought with him vast experience in orthopaedics stemming from his years as a successful orthopaedic surgeon and practice leader.
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As Olson Research’s Manager of Client Services, Erin oversees key client relationships. In this role, Erin provides feasibility, pricing and methodology guidance for new project engagements, as well as maintaining an open partnership with long-standing clients to enable smooth, efficient transition of projects to Olson Research Group’s Field Services Department.
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Our Rapid Results solution provides a quick and easy way to obtain valuable market knowledge to support corporate strategy, business development decisions and product/brand management questions.
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We think it’s both! Good programming does more than ask questions; it accomplishes your research objectives in the most efficient, engaging manner possible.
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As Olson Research’s Field Services Director, Ethan oversees all fieldwork, as well as engaging with clients to effectively scope and formulate fieldwork design. Ethan works closely with Project Management teams to ensure that studies are progressing effectively and quickly, providing the critical data that each unique client requires.
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Lynn Welsh & Amanda Lipski, The Olson Research Group, Inc.
as published in the November 2015 issue of Quirk’s magazine

With the US healthcare system on pace to spend more than $150B treating cancer by the year 2020, payers are implementing novel methods in an attempt to curtail costs, including incentivizing physicians to adhere to suggested treatment regimens. This practice has the potential to not only reduce costs, but also to suggest that payers, and not physicians, are directing care.

How do physicians feel about this approach? Olson Research’s deep oncology access enabled us to fully explore this provocative subject. As featured in the most recent edition of Quirk’s Marketing Research Review, our white paper reveals oncologists have very strong feelings on this topic.
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