Insights

Tags:

• Cancer,
• Oncology

Some Oncologists are now being offered $350 per patient each month to follow an insurer’s recommended treatment protocol but many are concerned that this will inhibit quality patient care. We asked Oncologists their opinions on the matter and here’s what they had to say. (more…)

Olson Research has expanded our access to all facets of the US healthcare decision-maker population that allows for faster, more powerful, and more accurate recruiting capabilities.
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2015 marks Olson Research’s 20th year of partnering with our clients to deliver fast, actionable research results. We kicked off this special year by reflecting on how we attained this milestone, and what better way than to ask our clients what makes ORG the best? Read on for some direct quotes.
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What are healthcare practitioners currently doing to utilize mHealth tools in their clinical practice? Who is adopting these tools and technologies? How are they being harnessed to improve patient access to care? What opportunities and obstacles might the future hold? (more…)

Tags:

• Healthcare

By Paul W. Allen, Executive Vice President, Olson Research Group, Inc.

Published in the 2014 Yearbook of the British Healthcare Business Intelligence Association (BHBIA). (more…)

The US healthcare system is expected to spend more than a staggering $150B treating cancer by 2020. It is imperative that healthcare marketing research agencies offer clients the ability to reach targeted oncology segments. Discover how Olson Research leads in Oncology Marketing Research.
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Tags:

• specialists

Industry Insights Volume 4: Issue 6

Using our internet-based tool OlsonOnline™, fueled by the engine of our proprietary healthcare database, Olson Research surveyed more than 1,200 HCPs of various specialties to see how they were adapting to the current reforms and how well they understood the reform plans. The answers may not be what you expected.

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Olson Research Group, Inc. is very pleased to announce the appointment of Tim Oczkowski as Chief Operating Officer. Tim brings to Olson Research Group over 15 years of diverse operations and technical management experience having held various leadership and technical positions at TNS, Ipsos and GfK.
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Tags:

• HCP,
• HIT,
• market research

Electronic Health Records Adoption, Platform, Utility, and Practice Management

EHRs are a critical part of the practice of medicine in the post-ACA era; the more we understand how HCPs feel about EHRs and how HCPs are using the technology, the better equipped we will be as researchers to leverage the platforms and the data garnered by them. The opportunity to integrate research instruments and to collaborate with the technology partners in the HIT world will be one of the next big steps in market research for the life sciences industry.

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Industry Insights Volume 4: Issue 5

Using our new mobile-based survey platform, OlsonOnline™, and fueled by our proprietary healthcare database, Olson Research recently surveyed US physicians to learn more about which physicians were adapting to using mobile marketing research survey tools and how they were utilizing this new technology. The answers may not be what you expected.

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