Insights

Explore Our Industry Insight Reports and Company News

Quirk’s Faces of Research – Lynn Welsh

August 2nd, 2018

At Olson Research, we’re proud of all our women researchers, and applaud Quirk’s Magazine for highlighting so many deserving women in our industry with the “Faces of Marketing Research” section in their August issue. See the feature on Lynn Welsh, our Chief Strategy Officer here…

https://www.quirks.com/articles/faces-of-marketing-research-women-2018

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Meet The Team – Jenna Skorupa

July 10th, 2018

Get to know Jenna Skorupa, Manager of Field Services – Quantitative
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The Impact of Fielding Best Practices

March 15th, 2018

Learn how Olson Research consistently delight’s our clients by utilizing our proven approach to fieldwork success.
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What Behavioral Economics Can Offer Pharmaceutical Market Research

February 26th, 2018

Understand how healthcare decision makers can make better decisions in today’s diverse marketplace by incorporating a view for behavior economics in their research plans.
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Expert Advice

January 10th, 2018

Ethan Frank
Director, Field Services & Client Relationships

As seen in the January edition of Quirk’s Marketing Research Review, Ethan Frank explains the recruiting challenges healthcare marketing researchers face, and offers advice on how to overcome common obstacles to fielding success.
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Client Satisfaction Survey Results

November 9th, 2017

At the conclusion of each and every project, we invite our clients to complete a satisfaction survey. Both the compliments and the…
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What Behavioral Economics Can Offer to Pharmaceutical Market Research

September 14th, 2017

This infographic details why the understanding of behavioral economics is vital to healthcare marketing research, including real-world examples and key takeaways for researchers today.
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Olson Research – Key Differentiators

August 15th, 2017

As a leading fieldwork agency in the healthcare space, Olson Research is uniquely positioned to deliver on quantitative research projects.
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Spotlight On: Fieldwork Success

July 24th, 2017

Successful fieldwork is challenging! Whether small targeted qualitative engagements or large-scale quantitative efforts…
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Meet The Team – Ryan McDonald

June 6th, 2017

Ryan manages day-to-day client interaction, assisting in providing feasibility, pricing and methodology guidance for new project engagements, as well as (more…)